Sports

Euro 2024: UEFA urged to punish Cristiano Ronaldo


Cristiano Ronaldo, the captain of Portugal, may be disciplined by UEFA for allegedly engaging in “ambush marketing” during their Euro 2024 match against Slovenia.

Following the final sixteen matches, the wearable fitness technology startup WHOOP released Ronaldo’s heart rate statistics.

Ronaldo is a brand ambassador and investor for WHOOP.

The 39-year-old was seen with a WHOOP gadget hidden beneath a bandage on his left wrist, which provided the corporation with information about his heart rate.

WHOOP and Ronaldo are not recognised UEFA sponsors for Euro 2024.

Ricardo Fort, the former worldwide sponsorships president of Visa and Coca-Cola, has now requested UEFA to penalise them for the incident.

“This chart has been circulating today,” Fort wrote on X.

“Cristiano and WHOOP is ambush marketing to Euro 2024. It is illegal and both the player and the company should be fined.”

Please don’t forget to “Allow the notification” so you will be the first to get our gist when we publish it. 
Drop your comment in the section below, and don’t forget to share the post.

Jonathan Nwokpor

View Comments

Recent Posts

Outrage over murder of Nigerian beaten to death by South Africans inside estate security office

Keep up with latest news and be part of our weekly giveaways and airtime sharing,…

48 minutes ago

64-Yr-Old Nigerian woman stranded in Egypt after EgyptAir allegedly did this to her

Keep up with latest news and be part of our weekly giveaways and airtime sharing,…

57 minutes ago

What you need to know about Doris Ogah crowned Miss Nigeria 2024 [VIDEO]

Keep up with latest news and be part of our weekly giveaways and airtime sharing,…

10 hours ago

Ibadan fire disaster: Neighbours recount how victims cried till they gave up

Keep up with latest news and be part of our weekly giveaways and airtime sharing,…

10 hours ago

Stampede deaths: IGP issues strong warning against unorganized distribution of palliatives

Keep up with latest news and be part of our weekly giveaways and airtime sharing,…

10 hours ago

Saudi doctor arrested for crashing car into Christmas market in Germany, killing 5

Keep up with latest news and be part of our weekly giveaways and airtime sharing,…

12 hours ago