Pad-Uo Creations Limited brings joy to Women in IDP Camps

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Pad-Up Creations Limited, a Nigerian social enterprise, is making a significant impact in the lives of women in internally displaced persons (IDP) camps across Nigeria. The company’s Micro Sales Agents programme is empowering women to start small businesses, earn an income, and support their families.

According to Olivia Onyemaobi, CEO of Pad-Up Creations Limited, the programme is designed to address the widespread lack of access to affordable hygiene products among women and girls in rural and underserved areas. “With the micro sales agents, we are empowering girls and women because we realised that many women, due to the economic situation in Nigeria, cannot even afford to support their families,” she said.

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The programme provides women with a significant starter kit worth N55,000 on credit, allowing them to begin selling Pad-Up’s products in their communities. The women sell the products, remit the funds to Pad-Up, and retain the profit margin. “The truth is, it’s not just about economic empowerment. There are communities where girls are struggling to access basic sanitary products. We use these women to bring our products closer to them,” Onyemaobi added

The initiative has already empowered over 3,000 women and girls in various communities across Nigeria, with over 1,000 starter kits amounting to more than N55m distributed under the scheme. The programme has also made a significant difference in the lives of women facing difficult circumstances, including those in violent marriages who are forbidden from working outside the home.

Through the Micro Sales Agents initiative, Pad-Up Creations Limited is showing how a socially responsible business model can drive real impact by improving hygiene access, supporting livelihoods, and giving displaced and vulnerable women a chance to rebuild their lives through dignified work. As Onyemaobi noted, “When we see their success stories, it pushes us to keep going.”

The impact of this initiative is a testament to the power of social entrepreneurship in creating positive change in communities. By providing women with the opportunity to earn an income and access basic hygiene products, Pad-Up Creations Limited is helping to build a brighter future for thousands of women and girls in Nigeria.

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