Muyiwa Awoniyi, the manager of Grammy-winning Nigerian artist Temilade Openiyi, popularly known as Tems, has shared insights into her early struggles before fame.
Speaking during a recent episode of the Afrobeats Intelligence podcast, Awoniyi revealed that when he first met Tems, she had just N200 in her bank account.
He noted that despite her financial difficulties at the time, Tems displayed a strong sense of purpose and unwavering dedication to her craft, which convinced him to begin working with her.
He said, “There was something Tems did that made me say, ‘I don’t want to do a managerial contract with you, let’s do a company.’
“When she asked me to be her manager, I agreed and said I would send her a contact to sign. We had already verbally agreed for everything. You know when you present paperwork for artists to sign, it’s always tricky. But she was chasing me to sign my own part. And I have never experienced that before.
“I was like, ‘You don’t mind signing paperwork? Hold on, let’s not do this. You’re someone I can rock with for life. Let’s start a company.’ Prior to this, Tems and I were friends for about three months and we never spoke about working together.
“Back then when I was doing my podcast, she would just be sitting down while me and my cousin are talking.
“Then obviously, she wasn’t financially buoyant in any capacity. When I met Tems, she only had like 200 Naira in her account. And then I had a production company.
“So, if I had money, I would buy food. Another thing that shocked me was that even though she didn’t have money, she will order food for us. She didn’t even have a way of earning. So, I just realised that she is different from everyone I have seen in Nigeria.”
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