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Access Bank has disbursed N6.6 billion to customers through its DiamondXtra ‘Salary for Life’ initiative since 2008, impacting over 33,000 families nationwide. The bank’s commitment to customer rewards and financial inclusion has made the program one of Nigeria’s most successful.
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The DiamondXtra Season 17 promo has seen 165 customers win various prizes, including N100,000 cash rewards. Olukemi Olayinka, regional sales director at Access Bank, said, “We do not stop at rewarding savings. We help our customers grow. We train them, guide them through business challenges, and provide loans based on turnover, some as high as N10 million.”
The ‘Salary for Life’ scheme guarantees N200,000 monthly payments for 15 years. Currently, 131 customers benefit from this scheme, and three more winners will be added this season. Other prizes include N1 million cash rewards and brand-new SUVs
Adaeze Ume, unit head of consumer banking, said customer feedback drove the decision to reintroduce the ‘Salary for Life’ scheme. “Forty percent of respondents preferred the ‘salary for life’ option,” she said.
The bank has introduced digital cluster draws to enhance participation. Customers can generate referral codes via the Access More app, and groups of 50 referred individuals can win N100,000. The bank aims to add one million more DiamondXtra account holders before the year ends, driving mass-market participation and social impact.
Access Bank remains committed to deepening financial inclusion and fostering economic growth through innovative financial products. The DiamondXtra programme continues to expand its reach across Nigeria, impacting thousands of families
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