Gold Rush: Alternative Bank Unveils Revolutionary Rewards Campaign

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The Alternative Bank has launched a new campaign, Altbank Gold Rewards, which allows users to earn real gold by transacting through its digital banking platform. The campaign, set to run until the end of 2025, aims to promote awareness and adoption of the bank’s mobile application while rewarding users with tokenized gold for performing routine financial transactions.

For further information, read more details here

According to the bank, users can earn one gold token, equivalent to 25 micrograms of gold, for every interbank transfer made through the Altbank app. These tokens accumulate in the user’s in-app wallet and can be liquidated into naira at the prevailing market rate for gold on the day of liquidation.

“The Alternative Bank is literally putting real value in the hands of our users, one transfer at a time,” said Mohammed Yunusa, Director, Digital Business and Innovations. “The goal is to create a direct, tangible benefit for simple actions people are already doing, sending money

The Altbank app offers various features, including sending and receiving funds, paying bills, purchasing airtime and data, and requesting virtual and physical debit cards. New customers can also access interest-free financing of up to N500,000 and free Takaful insurance, which covers gadgets, vehicles, and medical costs.

The campaign is designed to be seamless, allowing customers to begin earning gold tokens immediately after downloading the app. With gold historically seen as a hedge against inflation and economic volatility, customers may view their Altbank tokens as a miniature savings portfolio.

The Alternative Bank is a non-interest commercial bank operating under Islamic finance principles, offering specialized and inclusive financial services. The bank commenced its journey in January 2014 and received a banking license from the Central Bank of Nigeria in July 2023

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