MTN Nigeria’s Commitment to Local Content Policy Gains Momentum

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MTN Nigeria has partnered with Nord and GAC Motors, two prominent automobile manufacturers, to reinforce its commitment to local content policy and support for made-in-Nigeria products. This partnership involves the procurement of 33 vehicles, including 22 locally assembled cars from Nord and GAC Motors, for MTN’s customer-facing teams in Lagos and the North.

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The additional 11 cars will further strengthen the company’s operational initiatives. According to MTN, these vehicles are essential tools for trade and will enhance customer engagement by facilitating seamless field operations.

This partnership aligns with the Nigerian National Local Content Policy, which aims to promote indigenous content in the telecom sector. Lynda Saint Nwafor, Chief Enterprise Business Officer at MTN Nigeria, emphasized the significance of this partnership, stating, “At MTN, we maintain a stance on promoting local content development in Nigeria by enabling local supply chains through local procurement.”

Nwafor further explained how this partnership supports MTN’s logistics model, saying, “We had some challenges over the years. The logistics model we initially wanted to adopt didn’t work, so we had to revert to the old model. This model allows our sales and client success teams to better commute to customer locations.

With over 80 million subscribers, MTN remains committed to creating shared value and playing a positive and meaningful role in creating a sustainable and inclusive country. This partnership is a testament to MTN’s dedication to supporting local businesses and promoting economic growth in Nigeria

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